A Buddhist monastery on a hillside in Khyber Pakhtunkhwa. A gurdwara in Narowal. A temple …
A Buddhist monastery on a hillside in Khyber Pakhtunkhwa. A gurdwara in Narowal. A temple …
Islamabad: Syed Sadat Hussain Shah was presented with an award at a ceremony held in …
A monument can be photographed in under a minute. Understanding what it means to the …
A shrine, a temple, or a centuries-old church can be photographed in seconds and forgotten …
• Tourism builds understanding when it creates sustained, respectful contact between visitors and host communities …
A Layered Heritage Still Treated as a Footnote Pakistan’s religious landscape spans more traditions in …
Pakistan’s tourism sector holds a mix of assets rarely found together in one country: mountain …
Most travel itineraries measure success by the number of sites visited. A different measure matters …
Pakistan’s tourism future won’t be decided by how many people visit. It will be decided …
Pakistan’s tourism conversation tends to start with mountains, for good reason. But mountains alone don’t …
Tourism is usually discussed in terms of money: visitor numbers, hotel occupancy, foreign exchange earnings, …
Travel becomes meaningful when it goes beyond viewing a place and moves toward understanding it …
A hotel does not make a destination, and a housing project does not make a …
Pakistan does not lack tourism assets. It lacks the hospitality systems and coordinated planning needed …
Tourism and real estate in Pakistan are not two separate sectors competing for attention. They …
